New Pill Identifier App for the iPad, iPhone and iPod Touch

We are proud to announce the new Pill Identifier application for the iPad, iPhone and iPod Touch.

The new iPhone Application adds an exciting new dimension by improving convenience and adding offline capabilities. The app features “search as you type” functionality with options for searching by imprint, drug name, shape, color and score. Access a wealth of information, including; Drug Images, Description/Indication, Pregnancy Category, CSA Schedule, NDC Codes, Strength, Coating, Clarity, Repackagers and Rx/OTC availability.

Pill Identification is a hugely popular and ever growing category in the healthcare space. has long set the benchmark for identifying pills online with it’s database of more than 16,000 images licensed from a multitude of respected sources and kept up to date by a team of dedicated, specialist researchers.

“The app will be especially useful for law enforcement agencies and emergency workers requiring quick access to Pill Identification tool without being reliant on an Internet connection.” said Philip Thornton, CEO of

The entire pill database has been licensed and optimized for use in this application. All data is stored on the mobile device and is updated each month with new generic and branded medications – ensuring it is kept as up-to-date as possible. The application can also connect to the website for additional or supplementary information (where available).

We are also planning to release at least two more standalone applications for the iPad, iPhone and iPod Touch in Q4 2010. These include new Drug Reference Apps for both Consumers and Healthcare Professionals.

More information can be found at